Shop Rate Guide
Most print and production businesses undercharge because they don’t fully understand their costs. This spreadsheet gives you a clear view of what it really takes to run your business each day and how that translates into the prices you charge.
Inside, you’ll find:
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• A breakdown of your daily operating costs based on real numbers
• How many jobs or sales you need to break even and hit your profit goals
• What your average order value needs to be to keep your business sustainable
• A simple calculator to help you price work or one-off jobs using your real overhead and margin
This is not just a pricing tool. It’s a reality check that helps you move from guesswork to strategy. Whether you’re new or established, it will help you make more informed and profitable decisions.
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